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Alpha There are NO limits to where Alpha can take your business. From a strategic rebranding, to a powerful sales promotion, from direct mail that will generate you new customers, to a complete e-commerce solution, from break-though advertising, to a newsletter or brochure crafted by top copywriters and talented art directors.
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Field service management software (FSM software) helps companies manage and optimize the business activities performed by field-based workers. These solutions are used by a diverse range of service companies and manufacturers of industrial products that require on-site services such as deployment and maintenance of equipment, cleaning, repairs etc. Utilities companies and service-oriented businesses that deliver, repair, and/or clean at a customer's location also use FSM software.
What I bring to Alpha: I've been running Alpha since 1989 - the lifetime of some of our younger team members! I remember clearly how it felt to be new in business and I like to feel I can pass on some of my experience to those of our clients who are just starting out. It's good to share experiences with those who have been in business for many years too; the issues change as time goes on.
The route to market is the most important part of any product's journey but probably the most neglected, overlooked and disliked part of the NPD (New Product Development). You may have the best product in the world but unless you can communicate the benefits of the brand and sell your product to wholesalers, retailers or direct to end users your business isn't going anywhere.
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